Matthias Galica is CEO of ShareSquare , the leading platform among brand and entertainment marketers for incentivizing offline-to-online consumer engagement. As new technologies emerge that seek to bridge the real world with the digital, the offline-to-online marketing learning curve only gets steeper. For instance, what is the future of the QR code, and should we prepare to be wowed by augmented reality

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What to Expect From Mobile Marketing Tech in 2012




