A dedicated and motivated SEO Consultant and SEM Analyst with extensive experience gained working on a large number of Web Marketing for key clients. Focused upon maximizing the transparency of client sites through the management of SEO, Web Analytics, Link Building Strategy and Social Media campaigns. 

Busby SEO Test Basic Google SEO Optimization Tips and Tricks

Tuesday, December 2nd, 2008

Busby SEO Test Basic Google SEO Optimization Tips and Tricks by Alwin Clores

Basic Explaination:

Search Engine Optimization or mostly called SEO is one of the component of Search Engine Marketing,  this is the process of Search Engine Ranking to appear in high position when visitors or users conduct a search in specific keywords.

Here are the simple steps to follow:

On-page Optimization

1. Meta tag assigning like meta title, meta description and meta keywords, these are the most important tags that the Search engine reads all the time.

Meta tag Title or Page Title is refer to the Title at the top of your browsers, this can also seen at the search engine results.

Meta tag Description allows you to influence the description of the page(s).

Meta tag Keywords are the list keywords or phrases that you’ve targeted for that specific page.

What Does This Meta Tag Look Like?

The meta tags is placed between the head tag section <head></head>:

<HEAD>
<TITLE>your TITLE KEYWORDS title goes here</TITLE>
<META NAME=”DESCRIPTION” CONTENT=”Your keyword rich marketing sales meta description goes here”>
<META NAME=”KEYWORDS” CONTENT=”your keywords,separated by a comma,but not a space, like, busby seo test”>
</HEAD>

2. The information on a website is its Content, place relevant keywords to your contents. Take note, your keywords to your contents should be appeared because some search engine penalizing your website. Content is the king for your visitors and for search engines as well. I’ll add Busby SEO Test as a keyword.

Internal Links are very important for search engine optimization, always remove your broken links or missing page and make sure search engine bots/spiders can reach all of your pages.

Anchor Text is the text that you see for links on page or offpage, always include your keywords in the anchor text of your internal links, this is very important to inform search engines for your target keywords.

Hidden Text is a text that match your background color ( same color both  text and background color in your page) and can’t be seen of your normal visitor, NEVER use any hidden text tricks for your keywords, because search engines will penalize or may even remove your site from their index or search results!

Off-page or Off-site Basic SEO Tips

This is an optimization outside of your page or website, the most powerful way to change your position in Search Engine Result Pages or SERPs.

Components are:

External Links is the most powerful SEO factor; search engines like Google said: If there are many good sites linking to yours then you must have a good content. This is the reason why they will give you a higher rank.

PageRank or Google Page Rank - PR is the quality of the pages that points to your site have more power than quantity. For PageRank checker, you can install to your browser like Firefox or Internet Expolorer at http://toolbar.google.com

Anchor Text of the external links to your pages has the greatest effect for your Search Engine position. If more people are linking to your site using variations of your keywords in the anchor text, this will give you a powerful push for those search terms.

Off-page Content: The content of the pages linking to you is very important for your SEO, the more related content they have to your keywords, the more power those links you can get.

Outbound Links are the links that have a big effect on your site. Always make sure you are linking to good sites or related sites.

Those are not the final words for my Basic SEO Tips but I have tried to post again most important points and most Advance SEO Tips.

About the author:
Alwin Clores is a SEO Consultant / SEO Analyst with far superior SEO knowledge and SEO Experience and owned the Pinoy SEO, a Philippine SEO site. Currently joined the SEO World Cup Busby SEO Test Contest 2008 that goes fastest top 10 ranking for a minimum of 10 days period time.

02.12.2008 Busby, SEO, SEO Basics, SEO Test Tips, SEO Tips No Comments

Busby SEO Test | How To Determine Your Website Page Rank

Tuesday, November 18th, 2008

Busby SEO Test | How good is your Web site?

Is your Blog up to par?

There are actually websites that will measure the ranking of your website. For those of you that don’t know what page rank is, it’s a tool put together by Google that determines the effectiveness or efficiency of your Web site.

The higher your page rank, the higher your Web site is listed in the various search engines, and that means more traffic to your site. This, in essence, means more people are looking at your site, your products, your services, thus putting more money in your pocket in the form of paying customers.

If more people are going to your Web site then less traffic is going to your competitors’ Web site. Unfortunately most people don’t even know what page rank is but those visitors that do will place your website in a higher esteem than your competitors and feel that your content is much more valuable and insightful.

Now you are probably wondering how page rank determined? And more importantly how do you increase your page rank?. Well, let’s look at the first part of that question.

One way to help determine your page is when another site links to your page with a back link. The more back links you receive from other pages the higher your page rank. It’s a good idea to make sure the back links are coming from sites that have content on the same theme as yours.

This process can get quite involved and a little messy because all back links don’t carry the same weight or force. The higher the page rank that a link is coming from the more beneficial it is in terms of boosting your page rank. So if you get links from a lot of pages with low page ranks it will not have as strong an impact as a few pages with higher page ranks.

Now this is the complicated part: If you have a page that has a page rank of 7 and it is already linked to 10 or 15 other pages then it will not be any more beneficial to you than a page that has a page rank of maybe 3 or so. There is only so much linking that a page can do. It’s almost like the law of diminishing returns, in other words after awhile it begins to have the opposite effect.

Another way to improve your page rank is through the use of web directories. Not only will this increase your page rank but it will also increase the traffic to your site. So if you submit your site to a large number of Web directories you will be able to increase your rank. There are a number of web directories you can submit your website or blog to.

There’s a host of other items that will definitely help you to increase your ranking and the general traffic flow to your Web site. Also if you are curious about the page ranking of your own site you can see exactly where you stand by doing a Google search for page rank. This should help you to find some of the sites out there that measure page rank. Once you find a site all you have to do is put your own URL in the designated box and you will have your answer. A page rank of 6 or higher is very high.

18.11.2008 Busby, SEO, SEO Tips No Comments